School Profiles - Nuances, Benefits, and Fresh Ideas!

For many of us who have experience managing and creating our school’s profile, it’s well understood that the purpose of it is to provide insights and knowledge of our school and our students. And rightly so - the school profile is used by university admission officers to understand the context of every senior class and to evaluate students within their educational environment. 

Each portion of the school profile is important, but there are elements most schools would consider the be “fundamental,” -- the school’s name, contact information, history, demographic breakdown, curriculum, and university matriculation list. However, when it comes to displaying this information as well as using the school profile for advocacy purposes, we see great diversity.